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Our Story — LaGriha Home Decor Pvt. Ltd.
LaGriha is a home-grown Indian brand built on a simple belief — that India's folk art traditions are not relics of the past. They are living, breathing narratives that belong in every modern home.
We design original décor in-house, and ethically source handcrafted and
GI-tagged products from both artisans and manufacturers rooted in India's traditional craft ecosystem. We also actively work to educate people about the richness of Indian folk and tribal art. Design, sourcing, and education — these are the three things LaGriha stands for.
OUR VALUES
Authenticity — Every product is rooted in genuine Indian craft traditions, never imitated or mass-produced.
Fair Trade — We source directly from artisans and manufacturers, ensuring they are fairly compensated and credited for their work.
Education First — We don't just sell décor. We share the story behind every art form, every region, every maker.
Made in India, Meant for the World — Our roots are deeply Indian. Our ambition is global.
Find Your Perfect Home Decor Style at LaGriha
ABOUT CO-FOUNDERS
Prachi Tiwari — Founder, LaGriha was born from a simple yet powerful desire to do something meaningful for the community and for the world of art. Having lived across multiple cities in India and being multilingual, Prachi developed a deep love for the diversity of our country — its cultures, languages, traditions, and the extraordinary folk art they produce. She founded LaGriha to give India's handcrafted products the visibility, dignity, and global reach they deserve.
Satyendra Mishra — Co-Founder, Satyendra brings nearly two decades of experience as a Graphic Designer and Animator in the media industry. An artist at heart, he gives LaGriha its distinctive visual voice — a language that bridges ancestral aesthetics with contemporary design. Together, Prachi and Satyendra are building LaGriha as a legacy brand that keeps the stories of India's heritage alive for generations to come.
OUR VISION
To become India's most trusted and globally recognised home décor brand rooted in folk and tribal art — reviving traditional crafts, empowering artisans, educating the world about India's living heritage, and bringing the soul of Indian culture into homes everywhere.